Marketing OS
01What usually goes wrong
It is hard to see what deserves attention today.
What Milestic does
Creates one intelligent starting view across the whole marketing function.
AI marketing decision intelligence
Milestic
MilesticDecision Intelligence for Marketing Teams
From dashboards to decisions.
Marketing teams don't have a data problem. They have a decision problem.
Milestic is an AI-powered marketing decision platform that turns fragmented data, performance signals and customer insights into clearer decisions. It connects paid channels, analytics and tracking into one view, then surfaces the decisions that matter most each week.
Meta/Google Ads/ChatGPT Ads/GA4
One decision
Milestic Workspace
Marketing OSROI CalculatorCreative Hook LabData Tracking ScoreBudget OptimizerProfitable GrowthExecutive OverviewAudience AICampaign PlannerUGC Brief BuilderCompetitor Angle FinderAds Manager ReportingAd BuilderMarketing OSROI CalculatorCreative Hook LabData Tracking ScoreBudget OptimizerProfitable GrowthExecutive OverviewAudience AICampaign PlannerUGC Brief BuilderCompetitor Angle FinderAds Manager ReportingAd Builder
How it works
From connected channels to weekly decisions.
Milestic reads your marketing data, audits the signals and returns a short list of decisions every Monday.
Read-only integrations. No live data changes.
- 1Step 1Connect
Meta, Google Ads, GA4 and Shopify. Read access only, your data stays yours.
- 2Step 2Audit
Signal gaps and cross-tool discrepancies are flagged within 48 hours.
- 3Step 3Prioritize
Each Monday, get the three decisions most likely to move the needle.
- 4Step 4Scale
Track CAC, GM3 and marginal returns so growth stays profitable.
Free audit
Find the gaps before they cost you another decision.
Milestic audits the signal quality behind your marketing decisions and shows where tracking, attribution and reporting disagree.
Order your free auditA demonstration of how signal quality checks are structured in Milestic.
Signal tracking
Find the tracking gaps that steal signals before they ever become data.
Cross-tool discrepancies
Compare what your connected tools report for the same period.
Read-only access
Milestic reads the selected data and cannot change campaigns, budgets and settings.
Actionable next steps
Receive the three actions most likely to improve confidence and performance.
Who it is built for
Built for the marketing leader who needs the full picture.
Milestic is made for digital-first companies where marketing has to cut cost and grow at the same time, without hiring an analytics team.
- Role
- Open to all marketing roles
- Company size
- Open to any team size
- Segments
- EcommerceSaaSRetailD2C
For the decision maker
Make better marketing decisions. Faster.
For the team
Spend less time reporting. More time growing.
The product
Milestic does not sell AI. Milestic sells clarity.
Monday morning, the marketing lead opens Milestic and sees the three most important decisions of the week, drawn from tracking quality, channel performance and executive-ready reports.
- 01Fix the signal gaps before the budget is spent.
- 02Move money to where the return actually is.
- 03Scale the one play that drives growth this week.
AI, dashboards, integrations and modules are the mechanism. Clarity is the product.
The system
The modules
Thirteen focused modules. Each one turns a familiar marketing problem into a clearer next decision.
ModuleWhat usually goes wrongWhat Milestic does
ROI Calculator
02What usually goes wrong
The value of a new way of working stays unclear.
What Milestic does
Estimates savings in time, capacity and budget based on the team's reality.
Creative Hook Lab
03What usually goes wrong
Creative tests are built on guesswork instead of customer psychology.
What Milestic does
Turns customer insight into concepts using Problem, Situation, Motivation and Proof.
Data Tracking Score
04What usually goes wrong
Tracking breaks and signals are lost before they become decisions.
What Milestic does
Audits Meta, GA4 and GTM connections and closes the signal gaps.
Budget Optimizer
05What usually goes wrong
Budget moves on gut feel or last week's numbers.
What Milestic does
Shows where every krona works hardest and suggests clear priorities.
Profitable Growth
06What usually goes wrong
A low CAC is read as success, even when the business is investing far too little.
What Milestic does
Calculates marginal CAC, break even CAC and contribution after marketing, and answers how much to invest.
Executive Overview
07What usually goes wrong
Reports are metric heavy and difficult to turn into action.
What Milestic does
Creates an executive view in business language, ready for Monday decisions.
Audience AI
08What usually goes wrong
Audiences are built on demographics without real pain points.
What Milestic does
Builds testable hypotheses from needs, interests and messages.
Campaign Planner
09What usually goes wrong
Campaign plans live across several tools and lose context.
What Milestic does
Moves the campaign from goal to launch checklist on one shared board.
UGC Brief Builder
10What usually goes wrong
Creator briefs are too vague to produce strong content.
What Milestic does
Creates practical briefs with angles, hooks and production guidance.
Competitor Angle Finder
11What usually goes wrong
Competitor research shows activity but not the opportunity.
What Milestic does
Finds underused angles instead of simply listing competitor activity.
Ads Manager Reporting
12What usually goes wrong
Ads are reviewed in three separate tools with no shared picture.
What Milestic does
Brings Meta, Google and ChatGPT ads into one view with creative, status and the right KPIs per objective.
Ad Builder
13What usually goes wrong
New ads are built straight in the platform without a clear goal or measurement.
What Milestic does
Builds new ads with live preview, tracking link and a launch readiness checklist.
One shared system for data, creative work, planning and decisions.
Module status
What is real, what is next.
Every module shows its actual status. Nothing is presented as more finished than it is.
- Live Demo
- Fully clickable in the demo workspace on realistic data.
- Beta
- Working with real connected data, being hardened with early users.
- Prototype
- Core flow works, integrations and polish are in progress.
- Vision
- A concept preview that shows the direction, not a finished feature.
What is new
The latest in Milestic
Milestic is built in the open. This is where new features, channels and integrations land, newest first.
- New channel
ChatGPT Ads inside Milestic
Connect your own ChatGPT Ads account with an API key and run campaigns from Milestic. Create campaigns, adjust budgets, pause or activate, and read 7, 30 and 90 day reports.
- Integration
Meta Ads with automatic daily sync
The Meta report refreshes every night, so spend, clicks, CTR and campaign status stay current. Compare Meta against ChatGPT Ads side by side.
- Integration
Google Ads through secure sign in
Connect Google Ads with OAuth instead of manual spreadsheets. Campaign data flows straight into the same report view as every other channel.
- Module sync
Channel data inside Creative Hook Lab, UGC Brief Builder, Budget Optimizer and Executive Overview
The creative and budget modules read the same nightly channel data. Weakest CTR shows up in Creative Hook Lab, strongest in UGC Brief Builder and spend per campaign in Budget Optimizer.
- New on the site
Module overview and image walkthroughs
A public overview of every module, the problem each one solves, and image walkthroughs showing how the workspace behaves.
Data and transparency
Your data stays yours.
Milestic only asks for the access it needs. You can verify every point below before connecting a single account.
Read-only access
Connectors use read-only scopes. Milestic can never change campaigns, budgets or tracking in your accounts.
Nothing shared with third parties
Your performance data is never sold, shared or used to train models for other customers.
NDA before real data
Every partnership starts with a mutual NDA. Real data is only connected after it is signed.
Deleted on request
One email and your workspace and all connected data are deleted within 30 days. No retention games.
Questions about security or data handling? Ask directly: anna@milestic.com
Private beta
We're looking for 3 Design Partners
Instead of paying for another webinar about what AI could do, experience what AI can do for your own marketing organisation.
Over two weeks, you'll receive:
- A weekly Executive Overview ready to act on
- A complete review of your signal tracking, marketing and data quality
- AI-prioritized growth opportunities
- Estimated time and resource savings
- A practical roadmap with clear next steps
How to qualify
Milestic turns your own data into decisions, so a partnership only works when the plumbing is already in place.
- At least 80 percent of your connectors are live: Meta Ads, GA4, Google Ads, Shopify or your ecommerce platform, GTM and your reporting layer.
- Tracking is running today, even if it is imperfect. We audit it, we do not rebuild it from zero.
- You are willing to share read access to real performance data for two weeks under an NDA.
- One decision maker in the team can act on the recommendations, not only observe them.
- Minimum media spend that makes optimisation meaningful, roughly 50k SEK per month or more.
Connector readiness0%
0 of 6 connectors live · target 80%
Other criteria
0 percent of connectors live. 80 percent is the threshold.
No generic AI advice.
No endless dashboards.
Just clear decisions. Forward motion.
Less reporting. More deciding.
Start with a free signal audit, see a weekly Executive Overview, then decide if your team should be one of the three Design Partners.